causecast launch. beef jerky. be.

My buddy Levi and the offices at Causecast must be all smiles today. It’s day of causecast, a cause based social networking site, that brings in content and matches brands and celebrities to causes. He’s been at it for months, helping build this baby, and kudos to you mr. felix. KUDOS. from me and all your mates on the chillaroo bus. I like he layout and color scheme of the site.  lots of red and blues, and I feel like I’m a space age rockstar whenever I visit.  I like the focus on content and video, and because there’s A LOT of it already up (smart)  navigation is kinda blurry. I feel like they’re missing descriptions and a better system of organizing all that data.  Check it out and support him. I’ll give you a really, really good hug next time I see you. Not like the last one, I know it was crap, I was kinda sick, didn’t want to get close. Support the cause. Watch the Slave hunter film. Its nuts. This dude named Aaron Cohen (Jewish?) finds slaves, brings in the army, and frees people. Holy crap.

I wonder if the average user can start their own causes?  My first venture would bring to light the shortage of Beef Jerky  (original and spicy — don’t give a shit what brand it is, but independently owned would seem to fit the bill) and get people to donate beef jerky. to me. and to poor children in Ethiopia and Uganda. Because honestly, if you were offered beef jerky, in various flavors, how could you refuse?

It’s nice to see pals succeed, is it not? Lately I’ve been feeling that wind. projects and launches and things getting off the ground. feels good. have a happy sabbath. get some deep sleep. i myself plan on unplugging all clocks in my room. and i desperately need to buy mastadon curtains to protect us from the sunlight.



when the penguins fly

where do we go from here?

so much of life is spent moving, thinking, planning > landing in a place and striking a major off the to-do list is fulfilling, but why does being in san francisco fill me with a sad, hard to grasp sense of emptiness? life in the urban world has its perks, sure: mass transit, culture exploding all around me, better food, nicer people, PEOPLE, art shows, garage sales, streetrats who moved from rhode island to experience hippie culture at its most authentic. but when forced to rub shoulders with everyone, ive discovered that my shoulders grew tough. with so many things bubbling around in this urban cytoplasm, i find myself retreating into my own. my friend from school says its a consequence of such close quarter living. in a city with no walls you build the walls around yourself. then again, i did meet my neighbors last night, a genuine Bay Area meetup — with typical Bay Area forms of recreation — Ryan is a photographer, a go-getter, a doer, his girlfriend a graphic designer. Abstract works with an emphasis on type.

am i still a writer? i’m working hard to not to censor myself, but fuck, that’s what ad school does. my work is getting seen by who, 5 people? And only one of them has any powers of scrutiny. I’m a poet, a journalist, a writer, a thinker — and suddenly I’m promoting national geographic adventure magazines. writing copy hasnt fully clicked yet, but shit.  i’ve been designing tons, going crazy for layouts and grids — where has my pen gone? Here’s a new one I did tonight at Kevin and Ashleys and Gianna’s. thanks for the chicken nuggets!

what i’ve come to realize, back to the bay, is that even though I’m a self-professed LA hater, Hollywood has creased my heart and my head to the core, and its taking considerable effort to erode those lines and draw some new ones in the sand. people here…they have shit figured out. down South, the weather, the scene, the movie, the image -> the LA junkie is more malleable, their identities more able to switch in and out and transform into something if opportunity is ready to be mined. and in LA, the gold mines are everywhere. but here, image doen’t mean much. if youre running on empty,  appearing to be full yet full of empty ideas and empty words, its easier to spot than a converted Black Jew in Crown Heights. (I’ve seen those, and everyone keeps staring)  Sustainability goes beyond organic cotton baby blankets – its the real deal. lasting relationships, commitment, causes, ideals. it means something here. so its tough. and tough for me, personally. to discover only months ago that its time to believe in something, to set concrete goals and move towards them, and live in a city where that’s the undisclosed norm…ahhh, aaahve got a lot of thinking to do.

and school people ask about school. what its like. what i’m doing. its the end of the first quarter, so i’m only slightly less clueless about advertising than I was 10 weeks ago. we still need our hands to be held. and that will go on, and on and on, until I get some sort of hang of it. but till then, I’m here, excited to experiment and overfill my ever augmenting quota of fuckups and mistakes. because if youre not failing, if no one else is telling you that youre doing this wrong, then your playing field of success just shrunk considerably. so yes. I had a copy skills class that i fell in love with after the first class, but that enthusiasm dwindled when our teacher got a new job, and that just seriously set back the flow of everything. i won’t blame him. circumstances. but we’re people people. i had a brainstorming class which rocked. the teachers were truly invested, the lessons were organized, stressful, and I owe a few sleepless nights to those bastards. but i loved every minute of it. and design design…i’m tempted to switch over to art direction. but as i write these words, and these words, I know that my heart, and my power, lies in tongue.  all in all, its been a windy experience, good and bad, but growing pains was not only a hit sitcom starring kirk cameron, but a happy reminder that life is not living if its always easy.

and back to basics. i’m home now. the above was written in the miami ad school dungeon. its time to make some choices. who am I? and where do I go from here?

i like type. molly rocks. david foldvari

this is from my friend molly prentiss. her alphabets make me happy. do her a favor and do some few clickaroo to see some beautiful typography and illustration. thanks moll! I’m gonna post up a poster series I’m doing for a design class. It’s gonna be hella jewish. promise.

alphabet of simplicities

On the lines of type, I just recently found the website of one of my favorite illustrators. David Foldvari, from the UK. I’m a fan of the grunge look and really impressed by his ink works. I wrote him an email. let’s see if he responds.